Burberry Hero Eau de Toilette is a fragrance that is brightened with a sparkling bergamot and invigorated with juniper and black pepper.

This vibrant scent is deepened with a heart of warm cedarwood of three distinct origins – Virginia, Atlas and Himalaya.


Perfumer Aurélien Guichard said he wanted to create a fragrance that “represents the duality between strength and sensibility”.

“A scent that would represent the timelessness of Burberry and at the same time the sense of modernity. A blend of universality and uniqueness. The scent expresses the animality that is inside each man and at the same time a true humanity.”

The bottle is strong and modern, like the fragrance it carries.

Its angular shape is an abstract reinterpretation of a horse’s hoof, engraved with the curved Burberry logo.

The fragrance features the embossed TB Monogram, a reference to the founder of the house, Thomas Burberry.

The campaign for Hero is fronted by Adam Driver.

Burberry Hero Eau de Toilette, 50ml $105, 100ml $150, 150 ml $170. Aftershave Balm 75ml $70, Hair and Body Wash 200ml $60, Deodorant 75ml $48. Available at Myer and David Jones stores and online.

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