British skincare brand Q+A officially launched into Australia via an experiential gifting suite at St Cloche Art Gallery in Paddington.
Owned by Ellipsis Brands, a family run company founded in 2013, whose portfolio of brands include Percy Nobleman, Lunar Glow and Dr Craft, all of the products in the range are produced in Norfolk, UK at the company’s in-house production facility.
Q+A has a strong focus on naturally derived, clean and conscious ingredients and is 98 per cent natural, cruelty-free and mostly vegan-friendly.
The brand first launched in the UK in October 2019 and is now available in more than 2,000 stores internationally.
A brand spokesperson said Q+A was here to “demystify skincare” and it was a “brand focused on answering the most important questions when it comes to which skin type is best suited to a product, what are its key benefits, and how should a product be used”.
“Think less stress, more skincare,” they said.
Q+A is being rolled out into Priceline stores across Australia this month and can also be purchased directly from their Australian e-commerce site, au.qandaskin.com.