The latest addition to the Sisley Paris fragrance collection was launched at an intimate lunch at Restaurant Hubert.
Sisley Izia La Nuit is the sixth fragrance for the French luxury beauty company.
At the event, Sisley Paris general manager Irene Robinson spoke briefly about the brand, before introducing fragrance expert and author Michael Edward from Fragrances of the World.
Michael, who usually splits his time between Australia and Paris, said perfume “has always been in the blood of the Sisley family”.
“I know that when we talk about Sisley one is so mesmerised by the success of these upscale, elegant skincare and makeup products, one tends to think that the Sisley fragrances are an appendix – a later thought,” he said.
“In fact, that’s not the case. The reality is that Count Hubert d’Ornano’s father, Guillaume, worked for François Coty in the 1920s, the legendary Coty. Following Coty’s death, he partnered with Armand Petitjean to create Lancôme in 1935. Again, we tend thing think of Lancôme as a skincare company, but in reality, they launched with five fragrances at that time.”
Michael continued to explain that Count Hubert d’Ornano was a trailblazing beauty executive who built Sisley, founded in 1976, into a worldwide powerhouse after founding the Orlane brand.
The latest launch, Izia La Nuit, is an ode to the night, bestowing new, heightened intensity on Izia, which was designed and created by Isabelle d’Ornano in 2017, Michael said.
It is a homage to a unique and mysterious rose that grows in her garden and only blooms fleetingly once a year.
Her fondness for the flower and its uncommon, original notes formed the foundations for Izia, a sunny and feminine fresh floral fragrance built around the distinctive scent of a bouquet of these roses, faithfully and exquisitely recreated by perfumer Amandine Clerc-Marie.
A few years on, the Izia rose unleashes new sensuality, continuing the emotional experience with an addictive fragrance of floral, woody and chypre notes.
Following the lunch, guests were given a bottle of Sisley Izia La Nuit to take home.
Sisley Izia La Nuit launches in May and is available in 30ml RRP $170, 50ml RRP $240 and 100ml RRP $350.