If hair isn’t looking or feeling as healthy as it should, the issue may be more than just surface deep. Often, the root of the problem—quite literally—lies in the scalp. Recognising the crucial connection between scalp health and hair quality, Virtue Labs has expanded its award-winning haircare portfolio with the launch of the Virtue Scalp Remedy Shampoo and Conditioner.
This targeted duo is designed to rebalance the scalp’s microbiome, calm irritation, and nourish the foundation from which strong, healthy hair grows. The formulas work through a two-pronged approach—hydrating and repairing—delivering both immediate relief and long-term improvement for a range of scalp concerns, from dryness and flakiness to sensitivity and imbalance.
Central to the innovation is Alpha Keratin 60ku Clinical, a patented, human-identical keratin protein that binds directly to areas of damage, helping to rebuild and strengthen both scalp and hair. This is combined with a blend of active botanicals, including Aniseed Myrtle Extract—known for its antioxidant and antimicrobial properties—Sarcosire, a marine-derived bioactive, and Ziziphus Joazeiro Bark Extract, which gently soothes and purifies without stripping the scalp.
Free from sulphates, parabens, and animal-derived ingredients, the Scalp Remedy range is vegan, cruelty-free, and suitable even for the most sensitive skin. With a gentle yet effective formulation, it provides a luxurious experience that supports healthier hair from the roots up.
Virtue Scalp Remedy Shampoo and Conditioner are each priced at $60, offering a premium solution for those looking to address the underlying causes of hair issues and restore balance to their scalp.
Read the AUTUMN ’25 issue of Retail Beauty below:
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