Ultraceuticals marks 25th anniversary at Beyond Business Conference

Ultraceuticals is an Australian skincare brand that specialises in creating high-performance, scientifically-driven skincare products.

The company was founded by Dr Geoffrey Heber, a cosmetic physician, in 1998, and since its inception, Ultraceuticals has gained a reputation for producing skincare formulations that combine the latest advancements in skincare technology with potent, active ingredients.

The brand is celebrating its 25th anniversary this year by making a significant debut in the American market and recently held its Beyond Business Conference at The Ivy Ballroom in Sydney.

Day one was ‘Glow & Grow’, while day two of the seminar was ‘Better Together’.

A number of speakers offered diverse perspectives and valuable insights, making the event an informative and inspiring experience for salon and clinic owners, team members, and business leaders.

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Below is a summary of what each day entailed:

Day 1 – Glow & Grow:

Keynote speaker Julie Cross, known for her inspiring and humorous presentations, shared valuable insights into human behaviour and practical strategies for living a fulfilling life.
Guest speaker Lia Trebilcock, a skin industry leader with over 21 years of experience, emphasised the importance of nutritional support, professional treatments, and home care in achieving healthy, vibrant skin.
Guest speaker Chiza Westcarr, a nutritionist and skin specialist, discussed the connection between gut health and skin health, offering solutions for various health-related conditions.

Day 2 – Better Together:

Joel Ramirez, an award-winning entrepreneur and author, focused on mental health, resilience, and the importance of human connections in today’s society.
Susan Haise, CEO of Edgeless Beauty Group, shared her journey in revolutionising the beauty industry and emphasised the significance of the guest experience, team care, and education.
Claudia Fabian, a beauty industry expert, makeup artist, and aesthetician, promoted age-positivity and discussed her experiences as an Instagram beauty influencer.
Georgie Cavanaugh, co-founder of Carlotta + Gee, shared insights on PR and marketing strategies, helping attendees become their own PR agency.
Catherine Van Veen, a customer engagement expert, stressed the importance of prioritising the customer experience in driving organisational success.

Images from the Beyond Business Conference below: