Wella Company is celebrating three years of sustained growth across its portfolio, marking its position as one of the fastest-growing companies in the sector.

The company, specialising in the $100 billion hair and nail segment, reported high single-digit growth in constant currency for Fiscal Year 2023, solidifying its foothold in both developed and emerging markets.

Wella Company’s portfolio of professional and retail hair, nail, and beauty tech brands includes Wella Professionals, OPI , ghd, Briogeo, Nioxin, Sebastian Professional, and Clairol.

The company has achieved global leadership in salon colour and nail care, with Wella Professionals and OPI securing the number one status in their respective categories.

The company’s  product offerings, such as the Wella Professionals Ultimate Repair line and the ghd Duet Style, have garnered attention for their groundbreaking features, including a leave-on treatment that reverses hair damage in 90 seconds and a 2-in-1 wet-to-dry styler that reduces heat damage and energy consumption.

Koleston Perfect’s global sales of 1.5 tubes per second in FY23 also solidified the brand’s  position as a leader in professional hair colour.

Annie Young-Scrivner, Chief Executive Officer of Wella Company, expressed confidence in the company’s trajectory, stating: “Looking at 2023, we are beginning to realise the benefits of the successful brand transformations across our portfolio and breakthrough innovations. We are also seeing our business mature and expand across channels and markets. All of our brands and geographies are growing ahead of the category, which is an indicator that we have tremendous upside yet to unlock. In Fiscal Year 23, we grew our top line and profitability and expanded our market share, and we expect Fiscal Year 2024 will continue that growth trajectory.”

Wella Company has released its much-anticipated 2022 Environmental and Social Impact Report, showcasing significant achievements in People, Planet, and Products.The company introduced the We Own Our Way (WOW) program in 2023, ensuring every employee has a financial stake in the company’s success.

Female representation surged to 59 per cent, with 58 per cent on the Board. Notably, Wella achieved 100 per cent gender pay parity ahead of schedule.

Wella Company made substantial strides in reducing its environmental footprint. In 2022, the company decreased carbon emissions by 10 per cent, achieved Zero Waste to Landfill at two factories and all distribution centres, and reduced water withdrawals by 5.5 per cent.

Advancements in sustainable practices include 80 per cent of product ingredients being biodegradable, and 77 per cent of packaging being recyclable, reusable, or refillable. Wella continues its transition to eco-friendly packaging, incorporating recycled materials like aluminium tubes, paper boxes, and caps.

Hilary Crnkovich, Wella Company’s Chief Communications and Sustainability Officer said: “For a company so young in our tenure, we believe we are progressing our environmental and social impact journey with the right momentum and delivering against our stated ambitions with integrity and purpose.”

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