Having had huge success in the US markets, Hairitage by Mindy has made its way onto Aussie shores with its classic and affordable hair care range.
Hairitage has formulated the perfect lightweight argan oil for all hair types, the Smooth It Over Elixir, which is ideal for conditioning, styling, and finishing to add extra shine.
Here’s five ways argan oil can be incorporated into a hair care routine:
- To style and give hair extra shine
If hair is feeling particularly parched, argan oil is an obvious must-have to maintain shiny, healthy hair. Hair oils are made to penetrate moisture into the strands (as opposed to serums, which usually sit on the surface of the strands). Apply to dry styled hair to help manage frizz and give it a glorious shine.
Hot styling tip: Argan oil also helps to define the curl structure of the strands if the hair is naturally curly. Scrunch hair after applying to create bouncy curls.
- As a hydrating hair mask
Argan oil is amazing for damaged hair because of its vitamin E content that helps to smooth frayed hair shafts and seal split ends, while the omega fatty acids work to strengthen the hair. Apply the oil to the mid-lengths and ends of the hair and leave on for 15-30 minutes before washing out with a double shampoo rinse and follow with regular conditioner routine.
- As a heat protector
When looking for a heat protectant spray, choose one that uses argan oil as an ingredient. Stylists often say it provides great slip that makes styling easier when using hot tools to curl or blow out hair! It also protects against the heat as it’s nourishing and hydrating for their hair.
- To help with dry skin…
Yep, you read that correctly. Argan oil can be used on areas other than hair. Dry patches on the face, body, or cuticles? Applying a few drops of argan oil may provide all the hydration needed.
- As a dry scalp treatment
Because argan oil is rich in antioxidants, it’s an effective scalp treatment. It can reduce scalp inflammation that leads to dandruff, itchiness, and other scalp issues. However, it’s important not to leave any kind of oil on the scalp for a prolonged period of time, as the potency might lead to scalp sensitivity and inflammation over time. Leave it in for 20-30 minutes, plenty of time for the scalp to absorb the benefits.
Hairitage by Mindy McKnight is available exclusively at Kmart in Australia and Walmart in the US.