Cosmoprof India announced the winners of the first Cosmoprof India Awards at a special trade show gala in Mumbai overnight. This is the exhibition’s second year of running after its successful launch in 2018.
The awards were introduced to reinforce Cosmoprof’s commitment to the growing Indian market and recognise excellence within the industry.
Over 100 companies entered products into the awards, and a shortlist of 20 finalists was judged by an 11-member jury made up of international beauty executives, trend watchers, and journalists.
Judge and Managing Director of UBM India Yogesh Mudras said the awards aimed to elevate the brand awareness of participating companies through exposure to buyers, top retailers, media and bloggers.
“The finalists and winners will receive recognition on a global scale, which will be a valuable network-building opportunity,” Yogesh Murdras said.
“The obsession over beauty is driving a boom in the global grooming industry, and India is the newest hotspot. Riding on increasing awareness, purchasing power and a high premium placed on personal grooming, the cosmetics industry here is growing twice as fast as in the US and Europe —at a rate of 13% to 18%. The idea of launching the Cosmoprof India Awards on the sidelines of the exhibition is to recognise and bring those companies that have shaped this growing industry into the limelight.”
Along with global recognition, the winners also received a specially designed Cosmoprof India trophy which is intended to reflect the innovation and creativity of the products entered into the competition.
Below are the winners and runners up for each award category:
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Hair
WINNER: Avocado Shots – Tricobiotos
This hair serum from Italian company Trocobiotos claims to be the first on the market with a high concentration of the superfood avocado. This single-does, no-rinse serum also includes Omega to create a formula that claims to hyradte and protect the hair. The company says that its light and fluid texture perpetrates quickly into the hair. The single dose phial format also makes for easy use at home and in the salon
RUNNERS UP: Thermal Treatment Wrap – Iko0 Infusions, Sakura Restorative Mask – Inebrya, KeraCoffee Vegan Maximum Straightener – Beox Professional
Makeup & Nails
WINNER: Swati Cosmetic Lenses – Swati Cosmetrics
This line of cosmetic contact lenses, launched by Swedish company Swati Cosmetics in February 2019, work with the wearer’s eye color to create a natural looking shade unique to them. The company says it has filled a gap in the market by coming up with natural colors (rather than extreme shades) that are safe. The lenses have received FDA approval and are manufactured to international safety standards. The lenses come in a total of eight shades.
RUNNERS UP: Gelish Polygel – Streamline Services India, Mintree Nail Armstrong Mani/Pedi – Mintree Lifestyle and Beauty, Synaa 2-in-1 Kajal & Eyeliner – Herbal Dream Ayurveda Creations
Skincare, Personal Care and Fragrances
WINNER: Superfood Salad for Skin – Farmskin
Superfood Salad for Skin from South Korean company Farmskin combines nutrients from superfoods with colostrum to create fresh skincare masks. The company describes itself as a colostrumspecialized cosmetics brand, whose skincare preserve the original nutrients of colostrum using a patented technology. The superfood ingredients include tomato beet and kale. The sheet mask is made from eco-friendly cellulose.
RUNNERS UP: Ozone Intenso Hydrate Cocoa Body Polishing Kit – Ozone Ayurvedics, Pro Derma Care AHA White Facial Kit – The Body Care, Unica Lux Serum – Mediterranea Cosmetics
Sustainable
WINNER: Sustainable Coffee Scrub – Pink Frogs
Italian company Pink Frogs has created a facial coffee scrub using production waste from coffee company Lavazza. The scrub contains exfoliating microparticles of real coffee that turn onto a milky formula once in contact with water. Some 99.9% of ingredients come from natural origins, and the product contains only 3.25% of water ensuring a lower environmental impact than many other exfoliators on the market. It is manufactured using a cold production process that emits less CO2 and the packaging is refillable, cutting down on post-consumer waste.
RUNNERS UP: No Yellow Ocean Collection – Pettenon Cosmetics, Previa Reconstruct – Previa Natural Haircare, The Vero Compact – HCT Group
Innovation and Design for the Supply Chain
WINNER: Multi-Tecnic Foundation SFC015-00 – Ancorotti Cosmetics
This innovative foundation from Italy based Ancorotti gives new meaning to the idea of personalized products, wide shade ranges and an inclusive offer. The Multi-Tecnic Foundation is described as a ‘universal foundation’ that is white, but transforms into a shade to match the wearer’s skin when applied. This is due to a formula with special pigments. The foundation is also vegan. The ‘eggy pack’ design allows brands to add a range of accessories (such as handles for example) to customize the product.
RUNNERS UP: Bouncy Mousse Eye Shadow – Italcosmetici, Hypnotic Glow Duet – Regi, Lipstick Case – Innovative Group
Feature Image courtesy of @bwconfidential